Cleetus McFarland is a well-known figure in the automotive industry and online entertainment.
With his engaging personality and entertaining videos, he has established a strong connection with millions of fans.
Viewers enjoy watching his passion for cars and the unique way he brings energy to every project.
Over time, his growing popularity has also sparked curiosity about his financial success. Many fans wonder how much he earns and what his overall wealth looks like today.
The rising interest in McFarland’s net worth demonstrates his growing influence, both as a content creator and a figure in the automotive community.
How Much is Cleetus McFarland Worth?
As of 2026, his net worth is widely estimated to be $10 million (per reliable sources like Celebrity Net Worth).
Some speculative analyses suggest higher annual earnings potential (up to $4–6 million across streams), but net worth estimates remain conservative at around $10 million, with occasional lower figures from older or less verified sources.
Over the past few years, his wealth has grown steadily, thanks to multiple revenue streams, including online content, merchandise, events, and his expanding racetrack operations (now including partial ownership in Bradenton Motorsports Park).”
Among automotive influencers, this positions him in the middle-to-upper range.
While he may not be the very richest in the car scene, his strong growth shows he is quickly becoming one of the most successful and recognized figures in the community.
Main Sources of Income
His overall wealth comes from several different income sources.
By combining online content, event hosting, merchandise, and strategic partnerships, he has established a robust financial foundation.
Each stream adds consistent growth and keeps him among the most popular automotive influencers today.
1. YouTube Ad Revenue & Sponsorships
His YouTube channel generates millions of views each month, resulting in steady ad revenue. Sponsored deals with car-related brands further increase his income, as companies pay to reach his dedicated fanbase.
Altogether, this revenue source is a major contributor, with recent monthly estimates often in the $12,000–$30,000+ range (varying by views and sponsors), supporting annual figures in the hundreds of thousands.”
2. Racetrack Business & Event Hosting
The Freedom Factory racetrack, and his 50% stake in neighboring Bradenton Motorsports Park (acquired in 2025), is a key income driver.
Ticket sales, live event entries, fan gatherings, and events like the Freedom 500, Danger Ranger 9000, Tour of Destruction, and joint happenings (e.g., Summernats USA) generate a steady stream of revenue.
Hosting unique automotive events ensures consistent income, with ongoing expansions boosting this stream significantly.”
3. Merchandise Brand and Fan Apparel
His official merchandise brand offers apparel, hats, and car gear. Fans proudly wear the items, making it a big part of his brand identity.
With strong sales online and at events, this revenue stream is estimated to be approximately $ 800,000 annually.
4. Racing Competitions and Public Appearances
He also earns money by participating in racing competitions, attending car shows, and appearing at special events.
He also earns money by participating in racing competitions (including part-time in the ARCA Menards Series with Rette Jones Racing), attending car shows, and appearing at special events. These opportunities not only add visibility but also generate additional income.”
5. Brand Collaborations in the Auto Industry
Working with major automotive companies provides another consistent stream of revenue.
These collaborations often involve promotions, product testing, and partnerships that offer substantial compensation.
By leveraging his influence in the automotive industry, these deals generate an estimated $300,000 in annualincome.
These breakdowns should be treated as estimates, not verified figures, since there aren’t public sources that confirm precise income splits.
Biography Snapshot
He has built his reputation by combining his passion for cars with entertainment, creating a strong presence in the automotive world. Below is a brief overview of his personal details.
Personal Details
Here are some quick facts about his identity, background, and role in the automotive and online community:
| Detail | Information |
|---|---|
| Real Name | Lawrence Garrett Mitchell |
| Date of Birth | April 5, 1995 |
| Age (2026) | 30 (turns 31 on April 5, 2026) |
| Nationality | American |
| Profession | YouTuber, Entrepreneur, Motorsport Personality |
His career highlights are equally impressive, demonstrating how he converted an online presence into tangible success.
Key Achievements & Milestones
The following milestones highlight his rise from a digital creator to a respected figure in the automotive world:
- Built a YouTube channel with millions of subscribers.
- Became the owner of the Freedom Factory racetrack.
- Launched a successful merchandise brand.
- Expanded into motorsport racing and event hosting.
These achievements show his steady growth from content creator to business owner and recognized figure in the car community.
Early Life and Education
His story begins long before fame, shaped by early experiences that built the foundation for his career in cars and entertainment.
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These early influences combined to steer him toward a journey in which personal passion evolved into long-term professional success.
Physical Appearance & Public Persona
He is known for his tall and athletic build, which makes him noticeable in motorsport environments.
He has confirmed his height as 6 ft 6 in (198 cm), with a weight of around 82–85 kg.
A recognizable mustache and lively expressions add to his unique style, giving him a memorable presence both online and at live events.
Confident, approachable, and full of energy, his persona connects well with fans and reinforces his image as a passionate and credible figure in the automotive world.
Career Journey and Merchandise Empire
His growth reflects how the combination of online success and business ventures has built a strong personal brand in the automotive world.
| Category | Details |
|---|---|
| Channel Launch & Growth | Started uploading car content that went viral, quickly gaining millions of fans. |
| Motorsport Events | Participated in races and competitions, building credibility in the racing community. |
| Racetrack Empire | Purchased and developed the Freedom Factory into a hub for motorsport fans. |
| Popular Products | Apparel, hats, and car gear designed to reflect authentic car culture. |
| Fan Connection | Merchandise resonates with enthusiasts, strengthening loyalty and community support. |
| Revenue Impact | Sales contribute significantly to his net worth alongside other ventures. |
This combination of career milestones and merchandise success demonstrates how passion and business acumen have built his long-term influence.
Social Media Impact
His influence extends across major platforms, each of which helps him connect with millions of fans.
On YouTube, his channel, Cleetus McFarland, has over 4.6 million subscribers (approximately 4.57–4.61 million as of early 2026), with total views exceeding 2 billion (approaching or surpassing 2.05–2.06 billion), where he shares racing events, car builds, and entertaining content.
His Instagram @cleetusmcfarland offers behind-the-scenes looks, updates, and personal moments, keeping fans engaged daily.
Together, these platforms not only grow his brand visibility but also drive traffic to his events, merchandise, and business ventures, making social media a key part of his success.
Personal Life, Lifestyle & Assets
Beyond his public image as a racer and entrepreneur, his personal life and assets reveal a balanced mix of privacy, passion, and business success.
- Marriage: Married to Madison, who occasionally appears at events and online, showing a supportive partnership.
- Family Life: Keeps many details private while enjoying time with close friends and loved ones.
- Car Collection: Owns custom drag cars and performance builds that reflect his automotive passion.
- Racetrack Ownership: Proud owner of the Freedom Factory in Florida, with 50% co-ownership in Bradenton Motorsports Park, a major hub for motorsport fans.
- Other Assets: Holds property and equipment that support both his personal hobbies and business expansion.
Together, these elements show a life where success is shared between professional achievements, private happiness, and investments that keep his passion for cars alive.
Future Outlook
Looking ahead, his path in the automotive world appears strong and full of opportunity.
With a growing audience, expanding ventures, and a deep passion for motorsports, he is positioned to continue making an impact both online and on the track.
The combination of creativity, business sense, and community support suggests that even greater achievements may lie ahead.
For fans and car lovers, following his travels offers both entertainment and inspiration.
Stay tuned for more updates, exciting projects, and milestones that will shape the next chapter of his career. There’s much more to come in the years ahead.
Frequently Asked Questions
How Much Does He Earn Monthly?
He is estimated to earn well over $100,000–$300,000+ monthly (depending on YouTube revenue, merchandise sales, events, and other streams), with variations based on activity.”
What Car Is He Most Famous For?
He is most famous for Leroy the Savage, a twin-turbo Corvette without body panels, loved by fans for its uniqueness.
How Did He Purchase The Racetrack?
He purchased the Freedom Factory racetrack in Florida by combining his YouTube earnings, merchandise profits, and support from loyal fans (and has since expanded via 50% ownership in Bradenton Motorsports Park).”
